2030 Goals
Icons
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The Nature Conservancy’s 2030 Goals are the organization’s six focussed plans for tackling climate change and biodiversity loss. This iconography system was born out of a need for consistent icon use to communicate the organization's priorities and is an extension of the brand’s core visual elements.
Iconography System, Branding, Art Direction
Designed for: The Nature Conservancy
Photos (top-bottom): © José Furlan Pissol, Norman Herfurth, Ami Vitale, Rhesa Christian, Adriano Gambarini, Kent Mason, Jason Houston, Kyle Lowry, Jen Guyton.